New Product Introduction and Branding

Launching a new product properly demands an experienced hand to corral all of the needed elements, from pricing and margins, to distribution deals and sales strategies.

Give your new product or service the best possible chance of finding the right audience, without distracting you from continuing to grow your business

As the past owner of an ad agency, I helped to shepherd dozens of products and services into the marketplace for my clients. I can bring together a talented team of professionals to make it happen, from PR to design, distribution to copy.

If your entire company needs a new marketing focus, I can also drive change through brand name development, logos, packaging, and effective merchandising.